This series will be heavily promoted to the cycling community through the racing publications and websites they frequent. Community events will be promoted in local newspapers and publications. Articles will include photographs and biographies of the top riders in each race. Follow up articles will include race results, photographs of the event and winner’s article. All publicized materials will include sponsor names and/or logos.

The entire tour of will draw over 10,000 riders including some of the most prestigious riding talent in the Northeast and an increasing number of spectators as the series gains in popularity. Many of the races are surrounded by family-oriented community events and fairs, which draw thousands of their own.

Vince Cartier, Voice of Premiere Cycling
Public Relations, Media, Event Announcer
Tel: 201-323-2899
vincecartier@premierecycling.net